(أصال) A NAME OF ARABIC ORIGIN — MEANING AUTHENTICITY, DEPTH, AND SOMETHING THAT ENDURES. ASSAL IS A BEGINNING. A MEMORY OF WARMTH, OF HANDS THAT CREATE WITH INTENTION,
OF SILENCE FILLED WITH MEANING.THIS NAME HOLDS WHAT WORDS OFTEN CANNOT: THE STRENGTH OF SOFTNESS, THE POWER OF ROOTS,
THE BEAUTY OF WHAT IS MADE SLOWLY, WITH CARE. ASSAL IS NOT JUST A BRAND.
IT IS A RETURN — TO ESSENCE, TO ELEGANCE, TO ORIGIN.